Getting Started with Shop@Zim
Shop@Zim is Zimbabwe’s official B2B e-commerce platform, designed to connect local exporters with international buyers. Whether you are a micro, small, or medium enterprise (MSME), Shop@Zim provides a trusted online space to showcase your products, tell your brand story, and access global markets.
1. Create Your Shop@Zim Account
Getting started begins with registering your business on Shop@Zim. Ensure you provide accurate company information, including:
- Business name and registration details
- Contact information
- Industry sector and product categories
Registration is free and allows you to access all platform features, including uploading products and responding to buyer inquiries.
2. Set Up Your Company Profile
Your company profile is your digital storefront. A strong profile builds credibility with buyers. Include:
- A clear description of your business and expertise
- Photos of your products and production process
- Certifications, awards, or quality standards achieved
Profiles that are complete and professional attract more attention from international buyers.
3. Upload Your Products
Shop@Zim allows you to list your products with detailed information that buyers need to make informed decisions. For each product, provide:
- High-quality images from multiple angles
- Product specifications such as size, weight, and material
- Intended use and unique selling points
- Packaging and shipping details
Clear, detailed listings increase buyer confidence and improve your chances of receiving Requests for Quotation (RFQs).
4. Engage with Buyers
Once your products are listed, buyers can send RFQs or messages. Prompt and professional responses are key to closing deals. Best practices include:
- Reply within 24–48 hours
- Provide accurate information about pricing, lead times, and shipping
- Maintain a courteous and professional tone in all communications
5. Showcase Export Readiness
International buyers want to know they are working with reliable exporters. Highlight your export capacity by including:
- Production capabilities and quantities available
- Experience with international shipping partners
- Relevant certifications, licenses, or quality assurances
Demonstrating export readiness reassures buyers and helps secure long-term partnerships.
6. Keep Your Profile and Listings Updated
Regularly reviewing your Shop@Zim profile and product listings ensures accuracy and reliability. Remove discontinued products, update stock availability, and refresh photos to maintain a professional image.
Conclusion
Getting started with Shop@Zim is simple, but success depends on professionalism, clear communication, and attention to detail. By creating a complete profile, uploading high-quality product listings, and engaging promptly with buyers, Zimbabwean businesses can leverage the platform to access global markets and grow their export potential.


